The Culture Lane

Buying Trends: Personalizing the Data

Marcus Amick Season 2 Episode 11

Consumer car purchases are arguably the heartbeat of automotive, given that every facet of the industry is predicated on that continuing pulse of the business. However, understanding what drives those purchases can be challenging, to say the least, especially in today’s market. To get a better understanding of the factors that influence car purchases, The Culture Lane elicited the insight of Rebecca Lindland, senior director of industry data and insights at Cars.com, as the featured guest on this week’s episode. 

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